Fintech, Money & Fear

The design of fintech products is integral to the overall user experience. As we all know, finances can be a scary thing for some people, and this fear is amplified when they're not in their comfort zone. This doesn't just apply to banking apps, but also to other areas, such as crowdfunding platforms and investment portfolios. Designers are pivotal in bridging this gap between emotions and money by creating products and brands that feel safe for customers, which helps them get over the hump of what it means to invest or spend money online.

Fintech products often require a lot more thought than the average app because customers are much more sensitive about their money, so designing an intuitive experience for these people is key to creating a successful product.


Great design in fintech inspires trust

What can hiring a designer
do for my fintech business?

Create an intuitive interface

A designer can create an intuitive interface for a blockchain company by conducting user research: A designer will conduct research to understand the needs and pain points of the target users, and gather information about how they interact with similar products or services in the blockchain industry.

Defining user flows

Based on the research, the designer will create user flows that map out the different steps a user will take to complete specific tasks, such as making a transaction or checking their account balance.

Create brand identities

Creating a brand identity is an important part of UI design. This involves taking into consideration the values and goals of a product or service, as well as how customers perceive it, in order to create logos, visual guidelines, typography, color schemes and other visuals that represent the company and its products. The goal of brand identity is to build a recognizable and unified presence across all platforms. By taking into account customer feedback while creating these visuals, a UI Designer can ensure the final product represents who they are and what they stand for.

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Brand Creation and Fintech

Startups need to understand the importance of product design in order to succeed. With the right product designer on their team, startups can create products that are intuitive and user-friendly, as well as visually appealing and reflecting of the brand. Product designers can also provide vital insights into how users interact with their products, allowing startups to identify opportunities for improvement. Ultimately, investing in a product designer ensures that startups create a successful product that stands out against the competition in an increasingly crowded market.

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Increase revenue by 2%

Designers are not only essential in creating amazing user experiences but also creating memorable brands. For fintech products, design can make or break the success of your idea.

Your brand is one of the most important aspects to focus on when creating a new product because you only have one chance at making a first impression with customers. Customers will decide if they trust you with their money within seconds of visiting your landing page.

Attention Grabbing
Fintech Brands

Why hiring a freelance designer is smarter

Hiring a freelance designer for your e-commerce website can be a smarter choice for several reasons. Firstly, it can be more cost-effective than hiring a full-time designer, as you only pay for the specific project or time period that you need. This can save your e-commerce startup a significant amount of money in salary costs and other benefits.

Secondly, a freelance designer can bring a wide range of skills and experiences to your project, as they often work with multiple clients and industries. This can bring new perspectives and ideas to your e-commerce website design, helping you to stand out in a competitive market. 

Hiring a freelancer is up to 30% faster than a traditional employee. Also, by hiring a full-time freelancer on design match you save up to 20% on hourly rates. Start the matching process today, it's risk-free.

I should hire a fintech designer if...

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    I want to create a product that is visually appealing and easy to use.

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    I need help creating a product that is tailored to meet the needs of my target market.

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    I want to improve the user experience of my product.

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    I need help with creating a product that stands out in a crowded market.

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    I want to create a product that is both functional and aesthetically pleasing.

Business value
of Design

200% increase

A study by the Nielsen Norman Group found that a well-designed user interface can increase conversion rates by up to 200%. This means that a business with a poorly designed UI could be missing out on up to twice as many customers.

Charge 16% more

Another study by the same group found that users are willing to pay up to 16% more for a product or service with a well-designed UI. This means that investing in UI design can increase the number of customers and revenue per customer.

23% more engagement

Research by the University of California found that businesses with well-designed mobile apps see a 23% increase in customer engagement and a 17% increase in customer satisfaction. 

Why hire your next product designer with Design Match

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Risk Management

We take care of international compliance, vetting, legal and financial components of hiring a designer. We provide a foundation for sustainable growth.

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Our weekly billing model allows your designs to work along side the growth of your startup. There are no longterm contracts at Design Match.

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Design Match is run by designers who not only help you find the perfect match, but can provide suggestions, tools and support along the way.

Common questions
from founder

A good designer for fintech should have experience in designing for digital platforms, specifically fintech apps or websites. They should also have a strong understanding of user experience (UX) and user interface (UI) design principles, as well as knowledge of fintech best practices. Additionally, they should have a portfolio of relevant work that demonstrates their skills and experience.

It's important to have a clear understanding of your design needs and goals for your fintech project. Look for a designer who has experience and expertise in the specific areas you need help with, such as branding, app design, or website design. You should also consider if their design aesthetic aligns with your brand and if they have experience working with similar types of fintech products or services.

Yes, a good designer should be able to help you with branding and UI design for your fintech app. Branding is an important aspect of fintech, and a designer can help you create a visual identity for your app that will make it easily recognizable to users. UI design is also crucial for fintech apps, as it can greatly impact user engagement and satisfaction. A designer can help you create a user-friendly and visually appealing interface for your app.

The cost of hiring a designer for fintech can vary depending on their experience, location, and the scope of the project. A typical hourly rate for a designer ranges from $50 to $150/hour, but it can be more or less. It's always important to get a clear and detailed quote from the designer before starting the project.

The design process for fintech typically involves several stages, including research, planning, design, and testing. During the research phase, the designer will gather information about your fintech project, your target audience, and your competitors. In the planning phase, they will create a design brief and develop a concept for your fintech app or website. During the design phase, the designer will create visual assets and layouts for your fintech project. Finally, in the testing phase, the designer will test the design to ensure that it's user-friendly, visually appealing, and meets the goals of your fintech project.

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