Hiring a Product Designer 

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What is a Product Designer?

The role of a product designer is to create products that are both visually stunning and easy to use. They work with developers, engineers, marketing managers, and other stakeholders to determine the goals for the project. From there, they design beautiful user interface elements that help users navigate through your app or website intuitively. They also often take on ownership of the project by defining what will include features in future updates. Product designers are vital for the success of a product, and in this article, we're going to walk through how to hire a product designer for design services. 


How much does it cost to hire a product designer?



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How can product design help my startup stand out?

When looking to hire a product designer, you might wonder if it will genuinely help your product. Many founders creating a new product want to hire the best. They want to work with a design service provider to turn their good product into a top product. There are many benefits to hiring a product designer for your startup. One is that they can turn abstract concepts into beautiful user interfaces, which will help you stand out from the competition. They're also able to determine what features customers want and need in future updates of the app or website. This ensures that development efforts aren't wasted on adding unnecessary features.

Product design is a mix of UI design and UX design. Product designers are an essential part of a team in any company. Whether full-time or freelancers, this talent saves costs by ensuring users have the best experience on your platform.

What is a Product Designer? Why Hire UX Designer for Your Startup

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Will design to be a key differentiator for my business?

In 2018, McKinsey's Design Index followed 300 publicly listed businesses for five years. Their study found that top design performers grow their revenues and shareholder returns at almost twice the rate of the industry. “Design is still the most undervalued element of what makes startups succeed,” says Tomer London, who co-founded Gusto. Design is essential for most successful businesses nowadays as a key differentiator. A product designer is a business investment that, on average, provides a return of 100x for companies.

Looking to hire a different type of designer?

UI designer

A UI Designer focused on the visual elements of your product and how they relate to emotions.

Learn More

UX Designer

A UX designer focuses on the functional elements of your product. They are focused on creating seamlessuser flows.

Learn More

Fintech Designer

Hiring a designer who specializes in fintech allows you to create, grow or optimize your fintech startup without with ease.

Learn More
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Should I hire a product designer?

We recommend product designers for any startup at any stage of product development because of how dynamic this role is. Not only do they help with user interface and user experience design, but they also can take on product ownership. This gives startups a single person to go to for anything related to the project, which helps teams work more efficiently.

A product designer can fully own a product if you don't have a project manager. They can develop a process to streamline the product development process. For product designers, services are not limited to prototyping or research. A product designers skills span across all aspects of the job or project.

Digital Product Designers for Startups

For startups with limited resources, product designers provide support and expertise at a cost that most companies can afford. Since a product designer usually has design skills as well as product and project management skills, these designers end up being an excellent fit for early-stage companies trying to bring their ideas to life.

What about a physical product designer?

The primary domain of design that deals with physical products is called either industrial design or mechanical design. Industrial design is considers the user experience which mechanical design usually focuses on the engineering. The product design process can be complex and having a talented designer with a design process can really help. Both domains of physical product design includes manufacting and engineering. 


Industrial Design and Manufacturing

In product design, when making a product that requires manufacturing - engineering design skills are certainly needed. Prototyping is a skill needed for this type of design. A product designer specializing in industrial design understands the entire product development process and what goes into making a good product. When hiring an industrial designer or working on a project involving manufacturing, be sure to ensure your product designer has real-world examples in their portfolio from actual clients.

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Is it time to hire your first designer?

If you're reading this article, chances are you're at the point where you need to hire a product designer. But how do you know if it's the right time to hire a designer? Here are a few signs that it might be time to start your search:

  • You have an excellent idea for a website or app but don't know how to bring it to life
  • You've been trying to design your own website or app but keep hitting roadblocks
  • You want to build a product that has a great users experience, but you're struggling with UX design
  • Your current website or app product design is dated and needs to be refreshed
  • You're interested in product development but not sure what design work needs to be done to create a better experience for your clients and customers.
  • You have no design process, but you have a full-time engineering team
  • You've thought about hiring a product designer, but you want to hire the best
  • Your product lacks mindful design and affects the user experience for clients and customers
  • You're starting to get more user feedback that your website or app is difficult to use
  • You want to launch your idea but with the best user experience

If you can relate to any of the above, it's probably time to start your search for a product designer and post a job.

Why hiring a freelance product designer is smarter

Hiring a freelance product designer allows your to get started quickly. Bringing in freelance product designers means focusing on product development and user experience. Hiring a product designer as a freelancer is about 30% faster than trying to find a full-time employee. Excellent product design and having a solid process are essential to any business. Bringing a freelance product designer on board allows your engineering team to work faster and ultimately speeds up development cycles. Ultimately product design services not only help your product but your business as a whole.

Real-world experience over a concept portfolio projects

Additionally, freelance product designers often have more experience than traditional product design hire. Product design talent not only adds skills to your team but they bring services. This means they can genuinely lead in their job. A freelancer usually comes up with their own process for a project and brings real-world expertise.

FAQ's for hiring a product designer


What's the best way to find a freelance product designer?

Design Match is the best way to find freelance product designers for your digital and physical design project. Designers at Design Match top product talent. Our designers are ready to hire on demand, and with our platform, you won't even need to make a job post. You'll get your best matches' portfolio sent straight to your inbox.


What questions should I ask when interviewing a freelance product designer?

When you're interviewing a potential freelance product designer, there are a few key questions you'll want to ask. First, you'll want to ask about their experience and expertise. It's important to make sure they have experience with the type of product you're looking to design. You'll also want to ask about their process and how they approach design projects. Finally, you'll want to ask about their availability and whether they're open to working on a project on an ongoing basis.

Check out our hiring guide here.


What's the difference between a freelance product designer and a traditional product designer?

A traditional product designer is someone who works for a company full-time. They're usually employed by a design agency or in-house design team. A freelance product designer works independently and isn't employed by a company. They usually work with multiple clients on various design projects.


What are the benefits of working with a freelance product designer?

There are many benefits of working with a freelance product designer. First, they offer flexibility and can usually work around your schedule. They also offer a unique perspective and bring outside experience to your project. Additionally, they're often more affordable than hiring a full-time product designer. Finally, they can offer a level of customization and attention that you may not be able to get with a traditional product designer.


What are some red flags to watch out for when hiring a freelance product designer?

When hiring a freelance product designer, there are a few red flags to watch out for. First, be wary of anyone who doesn't have a strong portfolio. Review their work and see if it's a good fit for your project. Secondly, be wary of anyone who doesn't have much experience working with the type of product you're looking to design. Finally, be cautious of anyone who seems more interested in the money than the project.


What's the average cost of hiring a freelance product designer?

The average cost of hiring a freelance product designer will depend on their experience, the scope of the project, and the timeline. Generally, you can expect to pay $50-$100 per hour for a freelance product designer.

Is Design Match for you?

  • You're a founder or a creator

  • You’re building an impactful product

  • You’re happy to work with remote talent

  • You’re looking for a designer for at least one month

For small gigs (where you just need a hand.) We recommend checking freelance marketplaces like Upwork, Fivverr or Dribbble.

What is the difference between Design Match and a marketplace?

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