The world of UX design is always evolving, and it’s crucial to keep yourself updated with modern UX design trends. This blog article will detail the UX design trends in 2022 and how you can keep your startup ahead of the curve.
UX design prospered the most last 2021. Many startups saw the benefits of using UX design tactics to improve user experience. Startup owners who improved their UX design saw an increase in user satisfaction. This helped them make more sales and get more new audiences.
After reading this article, you will understand the state of UX design in 2021. Moreover, we will also show you the 2022 UX design trends you can use on your website.
The Importance of UX Design for your startup
A well-designed startup website is key to your success. Your website design is often the first impression potential customers have of your company. If your site has a poor UX design, visitors may have difficulty understanding your website. Moreover, they will not recommend your brand to other people, which will hurt your brand reputation in the long run.
You must keep your UX design neat and organized. People trust a site more with a good UX and UI design. You must understand what your customer needs to see on your website. By doing this, you will create an environment where your users feel heard. Consequently, a regular site visitor may eventually become loyal paying customers.
In addition to gaining and keeping customers, a good UX design can also save you time. If your startup site meets the needs of your users, it will reduce your effort to attend to mundane tasks. Optimizing your UX design poses a lot of benefits to your site visitors.
The Current State of UX Design
The pandemic has shown how we can use the internet to our advantage. The internet helped us connect and interact no matter where we are around the globe. Because of this global reach, many startup owners started taking their business online.
Here are some UX design trends made famous last 2021:
- Chatbots: Replying to numerous inquiries every day is a daunting task. Chatbots can take that burden out of your plate. These are automated response system which replies to a customer’s query by detecting specific keywords.
- Voice user interface: Now, more users like to have a human-like interaction with their smart devices. Because of this, app owners are beginning to incorporate voice commands into their apps.
- Onboarding: This simple UX process helps users use your app efficiently. Furthermore, users prefer an onboarding design that looks simple and compact.
UX design trends change each year. It’s essential to stay updated on these modern advances and learn how to use them to your advantage. Moreover, understanding UX trends will help you understand what your users expect from your online business.
Top 5 UX Design Trends for 2022
We may anticipate seeing more of the same patterns from 2021 to 2022. However, there will likely be some new additions to the list. Let’s take a look at some of 2022’s most promising UX design trends:
2022 UX Design Trends #1: Metaverse
The metaverse is an alternate reality world that exists online. Tech people often describe metaverse as an immersive, social experience where users can interact and create things using digital media. In addition, many tech experts are forecasting that metaverse will be the next big thing.
In the year 2022, we can expect to see more companies adopt the metaverse to improve their user experience. The metaverse will provide an immersive environment for users to engage with online content and each other. Many e-commerce businesses owners must take advantage of this modern trend.
2022 UX Design Trends #2: AR/VR
Virtual Reality (VR) and Augmented Reality (AR) are two technologies that are often used together. The addition of digital aspects to the real world is called AR. On the other hand, VR creates an entirely virtual environment.
Both AR and VR have been around for a few years now. But they have only begun to gain mainstream popularity in recent years. We can expect to see more companies adopt these technologies in the year 2022 to improve their user experience. They will be used primarily by e-commerce businesses and entertainment websites to create more immersive experiences for users.
2022 UX Design Trends #3: Animated Logos
In recent years, websites with moving logos or pictures on their platforms have been popular. This is mainly because of the growing popularity of GIFs and emojis. Animations help brands stand out from their competition by adding more personality to their designs.
As we move into 2022, this will likely remain a popular design choice as companies continue to add animations to their logos. In addition, a well-designed animated logo will capture your audience’s eye. As a startup owner, there are many ways you can incorporate this UX design trend into your business.
2022 UX Design Trends #4: Inclusive Designs
Inclusive designs are designs that take into account the needs of all users, especially those with disabilities. There has been a booming recognition of the need for inclusive designs in the past few years. This is mainly due to the increasing movement to create inclusive structures for disabled people.
As we move into 2022, we expect more companies to adopt inclusive design principles. Startup businesses will use these principles to create websites and apps that are accessible to all users. In addition, we can also expect to see more companies use accessibility features such as voiceover and closed captioning.
2022 UX Design Trends #5: Micro-interactions
Micro-interactions are small and simple design interactions. Startup owners can use them in many more ways than they can imagine. Furthermore, many app users notice these small changes and can impact their overall UX.
These mini effects have become extremely popular among UX designers in recent years. Furthermore, this function makes it easier for people to understand how their app works. As we move into 2022, this trend will likely remain as more businesses seek innovative ways to engage their customers using simple yet effective UX design.
How In-demand are UX designers in 2022?
As we progress into 2022, the demand for UX designers is expected to rise. This is mainly because more businesses will recognize how vital user experience is as a marketing strategy. Because of this, they’ll need professionals who can help them create easy and enjoyable designs for their users.
As you can see, there are innumerable design trends that we can expect to see in 2022. This will likely be an exciting year for UX designers. They are predicted to have plenty of opportunities to work on new and innovative projects!
DesignMatch: Connect with a talented UX designer today!
As discussed previously, creating the best design user experience is the key to improving your business. Unlike most freelance marketplaces, DesignMatch finds the perfect designer for you. We have carefully vetted designers who are experts in their own fields.
Our matching system works by taking your design goals, needs, and preferences into account. Once we have your client profile, we will go through our list of expertly selected designers who suit your criteria. Finally, after identifying the best candidate for you, we will pair you up to start working together.
What’s even better is you can get all these services without spending a hefty amount! You don’t need to go through hundreds of application proposals which can save you a tremendous amount of time. Moreover, since our talents are pre-vetted, you can rest assured that the output our designers will provide is up to the standard.
In business, adaptability is a survival skill. Because of this, keeping yourself updated with recent UX design trends will help you grow your online presence. More than that, understanding modern UX design trends will also help you gain a new set of audiences.
After going through our UX design trends guide for 2022, we hope that you understand the importance of UX design. We also hope that you use these UX design trends as a guide to help you grow your online business in 2022. DesignMatch can help you find the perfect UX designer match!